This series of three ads was created to increase awareness of the services that the hospice provides for people dealing with the death of a loved one.
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Author Archives: shelley
Shaw Toolkit
April 23, 2010 – 3:48 pm
This project was a new challenge for us: creating a toolkit of pre-made, easily customizable scene animations and transitions so the Shaw marketing team can take them and create new spots quickly and effectively. On top of that, the animations and transitions we created had to be applied in 5 different colours to reflect each […]
Corbis Brand Animation and Reels
April 22, 2010 – 2:22 pm
These are some of the concepts we worked through in creating a brand in motion for Corbis stock photography. The brand is about creative integrity, confidence, authenticity and quality.
The idea behind the final animation is looking through the lens, waiting for that perfect, fleeting moment that makes a great photograph.
The animation is primarily being used […]
Youth Juice as YJ - Branding Concepts
April 22, 2010 – 9:44 am
We worked on a lot of different concepts - both for the logo and bottle label - in rebranding the health drink Youth Juice as YJ to a young, professional audience.
Some of the key words: healthy, fresh, berry, vibrant, youthful, modern, refined, upscale
Dialog Nominated for Ampia Rosie Awards
April 21, 2010 – 3:55 pm
Nominations for the Ampia (Alberta Motion Picture Industries Association) Awards were announced today, and we were nominated for 8 awards:
BEST TV COMMERCIAL - Shaw Digital Phone “Cool” and Shaw Digital Phone “Money Train”
BEST PROMOTIONAL - Freevi
BEST VISUAL EFFECTS - Freevi
BEST ANIMATOR (s) OR MOTION GRAPHIC ARTIST (s) - Shaw Digital Phone “Cool”, Shaw Digital Phone […]